The principles and practices of ‘mission command’ and how to apply them in business are described in detail in Stephen Bungay’s book The Art of Action published in 2011 and were used in practice by several project teams in Pfizer’s global research and development organisation. In 2017, in collaboration with Stephen Bungay and David Roblin, I authored an article updating how this military leadership philosophy for setting direction and executing strategy had been further applied and developed in pharmaceutical companies, evaluated the experiences and effects achieved.

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